The Best Soft Coolers of 2023


hand adding cans to soft cooler

We’ll always have a spot in our gear closet for a hard cooler, but soft coolers have proven to be just as essential. They weigh less and are easy for one person to grab and quickly transport from the deck to the truck bed.

There’s a broad range of sizes and softness in soft coolers. Some of these designs are actually very rigid, stout, and stackable. Others are fully collapsible and pliable, and we celebrate the space-saving option for storage.

For day-long roams, weekend adventures, road trips, or running errands, these soft coolers kept our provisions chilled without weighing us down. For more information about soft coolers, check out our buyer’s guide, comparison chart, and FAQ at the end of this article.

Otherwise, scroll through to see all of our recommended buys:

The Best Soft Coolers of 2023

Best Overall Soft Cooler

OtterBox Trooper 20


  • Size 14.3" x 17.5" x 10.25"
  • Capacity 19L
  • Weight 3,175 g (6.5 lbs.)
  • Ice retention test ~3+ days
The Best Soft Coolers of 2023


  • Durable cooler in sunshine or downpour
  • Leakproof lid
  • Easy to transport
  • Retains ice well


  • We’d like a streamlined top-of-lid handle
  • Closing the lid’s clasp requires attention to make sure it’s fully clamped
The OtterBox Trooper 20 Cooler ($250) bummed us out at first because it lacks a comfortable handle on the lid like its smaller, discontinued version. But it aptly redeemed itself as an extremely hardy, dependable, and easy-to-operate soft cooler.

We took this cooler on a two-person, 3,400-mile road trip from Colorado to Washington for ski mountaineering followed by ocean surfing. Then we linked up river surf spots through Idaho, Montana, and Wyoming, camping along the way.

The cooler was hauled in and out of the open truck bed countless times, faced torrential downpours, withstood long days in the direct sunshine, didn’t collapse under other stacked gear, and sat in mud at camp. The cooler didn’t take up too much space in the backseat, either. When posted up, we used the cooler for day trips. But on the road, we packed it full of beverages and snacks.

This cooler’s size, shape, and rigidity are convenient. The wide opening is great for quick, easy access, and the leakproof seal prevented melted ice from dripping out (and also prevented rain from seeping in during storms).

The flat backside wall alleviates bounce when we were using the shoulder strap. We also appreciated the water-resistant exterior pocket, which is easy to open and close. We miss the top handle, but the two side grab handles are robust and ergonomic.

We were surprised at how well the cooler retained ice despite being out in the elements, due to the premium thermal insulation. The heavy-duty base also increased the chill factor while stabilizing the cooler during transport and beneath items. The staunch base also allowed us to set the cooler on variable surfaces and was easy to clean.

According to our ice retention test, this cooler is capable of holding ice for up to 78 hours, which is what the brand claims — and is also the strongest ice retention among the coolers on our list. To put the size in perspective, this cooler could fit 28 12-ounce cans. While the Trooper 20 ($250) is a bit expensive, it stands out as the best soft cooler on the market, and should last for many seasons of use.
Best Budget Soft Cooler

Arctic Zone Titan Bucket Tote


  • Size 15" x 10" x 13.5"
  • Capacity 33L
  • Weight 816 g (1.8 lbs.)
  • Ice retention test ~3 days
The Best Soft Coolers of 2023


  • Great ice retention
  • Two over-the-shoulder straps Velcro together alongisde an optional shoulder strap
  • Includes bottle opener


  • A few of us don’t prefer the look
  • The lid’s zipper is not waterproof
The Arctic Zone Titan Bucket Tote ($53) is a great budget cooler that keeps our ice cold for long durations. A trio took the cooler fly fishing on Colorado’s Gunnison River, carrying along water and various canned beverages. The temps that day hovered around 80 degrees.

Despite being left in the car for a full day following the river outing, the cooler still had ice and felt cold. That well-founded retention is thanks to the brand’s blend of proprietary insulation, interior radiant barrier, and thick base made of three layers of SuperFoam. We also found the water- and stain-resistant exterior very durable. The inside was easy to wipe clean.

The shape and weight feel easy to move around, and the handles are comfortable. We appreciate all of the pockets to help us keep odds and ends organized. There are two zippered pockets, including one that fits a phone, and two huge, broad mesh pockets.

According to our ice retention test, the Titan Bucket Tote is capable of holding ice for up to 70 hours. This cooler could fit two dozen 12-ounce cans. We’re quite confident it’s the best soft cooler for the price.
Best Large Soft Cooler

Snow Peak Soft Cooler 38


  • Size 19" x 12.5" x 12.5"
  • Capacity 38L
  • Weight 1,724 g (3.8 lbs.)
  • Ice retention test ~2.5 days
The Best Soft Coolers of 2023


  • Large capacity
  • Supple and easy to carry


  • The lid’s zipper is not waterproof
  • A bit overpriced for the low ice retention but worth the cost for collapsibility
One of our favorite products overall was the Snow Peak Soft Cooler 38 ($170). Even given its large size, it was still very comfortable to transport, due to the soft, malleable walls. With the simple, wide handles Velcroed together, we could sling the cooler over our shoulders when it was fully loaded.

A hard cooler this size would require two hands to move. But the flexible walls allowed us to flatten and fold the cooler for easy storage, saving us space in a tight apartment.

The exterior is made of synthetic plastic and nylon, so it’s not resilient for a rugged whitewater trip but is suitable for basecamp. There’s ample space to carry multiple meals for several people. The insulated walls have an interior aluminum coat that helps trap cold air, and the ice retention is adequate for single- and 2-day adventures.

The Snow Peak Soft Cooler did well on a weekend road trip to climb in Colorado’s Sangre de Cristo Mountains and camp out, but wouldn’t be able to retain ice for longer durations. Our ice retention test corroborated that experience, showing the cooler is capable of holding ice for nearly 2.5 days.

If you want a versatile cooler with a bit more volume than a traditional soft cooler, look no further.
Most Compact Soft Cooler

Mountainsmith Takeout


  • Size 8" x 9" x 6"
  • Capacity 7L
  • Weight 363 g (0.8 lbs.)
  • Ice retention test ~21 hours
The Best Soft Coolers of 2023


  • Two tote straps comfortably slide over the shoulder
  • Has an interior zippered mesh pocket in lid for utensils
  • Zippers are substantial


  • Exterior pocket is great for a phone but lacks zipper for security
  • Lid’s zipper leaks
The Mountainsmith Takeout ($30) accompanied us on a standup paddleboard session down Colorado’s Slate River, a mellow run sans whitewater. This cute cooler carried and chilled several cans of microbrews and several sparkling waters. We also used it day-to-day on drives to bring along lunch, snacks, and beverages.

The design is super lightweight and felt comfortable to carry around. It was easy to sling over our shoulders with the removable strap. The material dried surprisingly fast after it got wet while paddling. This design is too small for an all-day adventure, but for a lunchbox or outing, it’s great. And the wide shape allows easy access to the grub inside the cooler.

According to the ice retention test, the Takeout can retain ice for 21 hours. To put the size in perspective, this cute cooler could fit six 12-ounce cans.
Most Eco-Friendly Soft Cooler

Cotopaxi Hielo 12L Cooler Bag Del Dia


  • Size 18" x 14" x 5.5"
  • Capacity 12L
  • Weight 708 g (1.6 lbs.)
  • Ice retention test Unavailable
The Best Soft Coolers of 2023


  • Saves throwaway scraps from the landfill
  • Each cooler bag is one-of-a-kind
  • The design process empowers employees behind each cooler pack


  • The zippers, zipper pulls, buckles, and thread are tailored to each bag — so you're not totally sure what to expect
The Hielo ($105) is among Cotopaxi’s (Re)Purpose Collection, so each bag is constructed with leftover high-quality nylon and polyester fabric from other companies’ manufacturing runs, saving those scraps from going to the landfill.

At the brand’s partner factory in the Philippines, the designers and sewers choose mixed-and-matched fabric for each pack. No two coolers bags are the same — each one is creatively unique.

What is the same: each pack features a roll-top closure that’s secured with a buckle. The interior liner of the Hielo is waterproof and the foam insulation, which is likewise repurposed, keeps the goods chilled. And there’s a water bottle pocket (up to 3 inches in diameter) on the side.

For grab-and-go, there’s a handle on the back and a carry tote-style strap. For scale, the bag can carry up to a dozen 12-ounce cans.
Best Collapsible Design for Storage

REI Co-op Pack-Away Soft Cooler


  • Size 10" x 11" x 15"
  • Capacity 32L
  • Weight 680 g (1.5 lbs.)
  • Ice retention test ~2+ days
The Best Soft Coolers of 2023


  • Daisy chains and spacious external pocket with a zipper
  • Transforms into a tote, cube, and flat for storage
  • Lightweight


  • Can’t stack any items on top of this soft cooler
  • Tote is wobbly and doesn’t dependably stand upright
  • Top zipper is not waterproof
If you have limited storage space, consider the REI Co-op Pack-Away Soft Cooler ($50). This origami-inspired design collapses and folds flat when it’s not a cube or a tote. When transformed into a box or bag shape, the cooler is light, nimble, and malleable. No other cooler would’ve fit into the awkward floor space behind our seats.

We loaded the Pack-Away into our jeep for navigating Colorado’s high-altitude Alpine Loop, a 65-mile route that circumnavigates old mining roads through the San Juan Mountains. The cooler held lunch meats, cheese, veggies, dark chocolate, and seltzer waters.

The eco-friendly design features a recycled polyester upper and recycled nylon bottom. It’s also Bluesign-approved, which we appreciate.

Overall, we found the Pack-Away durable, given it’s made with a tough polyester shell and abrasion-resistant nylon bottom. It also had decent ice retention. The size and insulation are ideal for a single day out. According to the ice retention test, this cooler can retain ice for 57 hours and fit 24 12-ounce cans.
Best of the Rest

Orca Walker 20


  • Size 14.5" x 11" x 13.25"
  • Capacity 33L
  • Weight 1,633 g (3.6 lbs.)
  • Ice retention test ~3 days
The Best Soft Coolers of 2023


  • Cooler won’t leak through waterproof top zipper or seams
  • Small stretch exterior pocket
  • Bungee cords to hold down items


  • Magnetic split handle is not comfortable to grab when divided as two straps
We used the Orca Walker 20 ($250) for tailgating at trailheads after hikes and park BBQs. Ultimately, this is an excellent cooler for single-day adventures. Our team was most impressed by the 840-denier textile exterior, which is tough and doesn’t get banged up.

The insulation is a metal-coated plastic blend, which did a solid job of preserving the ice and goods. We loved the soft interior liner and the waterproof zipper that prevents any leaks from the top.

The two side handles aren’t the most comfortable to grab, and we wish they weren’t adjacent to the shoulder straps’ attachment points. The center magnetic handle is smooth and nice to grab. But when the handgrip is detached into two separate pieces, they’re not comfortable to grasp.

According to our ice retention test, the Walker 20 is capable of holding ice for up to 70 hours. This cooler could fit 20 12-ounce cans.

We also tested the Orca Walker Tote ($225), which is equally well-made but in a slightly different style. It also retained ice for nearly 28 hours. For more info, check out the full review.

Hydro Flask Day Escape Tote


  • Size 12.2" x 20.5" x 7.8"
  • Capacity 18L
  • Weight 1,134 g (2.5 lbs.)
  • Ice retention test ~2.5 days
The Best Soft Coolers of 2023


  • Tote straps comfortably slide over the shoulder
  • Waterproof zipper
  • Cooler is completely leakproof


  • Exterior pocket is great for a phone but lacks zipper for security
  • No integrated pockets
The Hydro Flask Day Escape Tote ($150) offers a streamlined, lightweight, and durable design. We used this cooler for park BBQs and loved how comfortable it was to slip over our shoulders and carry.

The exterior is made of a 600-denier polyester shell that’s waterproof. The zipper is completely watertight with welded seams, so leaking isn’t on the menu. We noticed the zipper is hard to pull one-handed, and we typically need to counter-pull the side handles to open or close it.

We were surprised to see the cooler’s exterior sweat quite a bit during the ice retention test. The ice melted at a faster rate compared to other coolers, lasting for about 60 hours, but well above the brand’s 36-hour stamp. The 18-liter Day Escape Tote could fit two dozen 12-ounce cans.

Mountainsmith Sixer


  • Size 11" x 11" x 6"
  • Capacity 12L
  • Weight 499 g (1.1 lbs.)
  • Ice retention test ~25 hours
The Best Soft Coolers of 2023


  • Two tote straps comfortably slide over the shoulder
  • Great for park concerts
  • Zippered interior mesh pocket inside cooler lid for utensils
  • Two flat pockets on the side


  • We’d like the lightweight removable shoulder strap to be burlier
  • Cooler bottom can absorb moisture
  • Lid’s zipper is not waterproof
The Mountainsmith Sixer ($35) was a great cooler for lunch on the go. Our tester, a Colorado-based electrician and mountain biker, packed it with a canned drink, sandwich, fruit, and chocolate. The cooler’s shape and size were easy to fit in a messy work truck.

Inside and out, the cooler was easy to clean. It seems durable, and we like the vintage look. The haul handle is ergonomically sound and comfortable to grab. However, our ice melted fast on hot days, and with minimal room in the cooler, the food can get wet. But, the seamless liner did hold the water and showed no sign of leaks.

According to the ice retention test, this cooler can preserve ice for 25 hours. The Sixer can fit one dozen 12-ounce cans.

Igloo Pursuit Tote


  • Size 22.4" x 3.7" x 15.7"
  • Capacity 21L
  • Weight 907 g (2 lbs.)
  • Ice retention test ~1.5 days
The Best Soft Coolers of 2023


  • Two tote straps comfortably slide over the shoulder
  • Padded removable shoulder strap


  • Ice melts fast in a hot vehicle or sunny conditions
  • Top zipper is not waterproof and can leak
  • Fair amount of condensation appeared on cooler’s exterior
The Igloo Pursuit Tote ($100) preserved our bubbly water, hummus, pepperoni, peppers, and arugula while car camping and crewing the Hardrock 100. It was easy to carry around from the van to the hotel porch. We most appreciated the lightweight design and malleable fabric.

We could stuff lots of goods inside or squish the cooler down for storage. The slender shape doesn’t bounce around and feels smooth to carry over the shoulder.

We really like the exterior front zipper pocket. But we wish the side mesh water bottle pockets were hardy like the rest of the cooler — they felt flimsy and easily snagged. Also, we loved that the top entry opened wide and had a two-way zipper, though the wide rim made drying out the cooler a challenge.

Ultimately, due to the ice retention, the Pursuit Tote is a solid option for errands and small trips but be sure to cool the bag before use. According to the ice retention test, this cooler can retain ice for 40 hours. It can fit 30 12-ounce cans.

REI Co-op Cool Haul Soft Cooler


  • Size 14" x 11" x 11"
  • Capacity 15L
  • Weight 1,415 g (3.12 lbs.)
  • Ice retention test ~2.5 days
The Best Soft Coolers of 2023


  • Daisy chain webbing and bottle opener included
  • Interior zippered pocket inside lid keeps food items above ice
  • Strong, smooth side and top handles
  • Helpful cooling tips are listed inside the pack’s lid


  • The cube shape bounces off your back when using the shoulder strap
  • Top zipper is not waterproof, so watch for leaks
  • Exterior front pocket lacks zipper to secure items
Our team loudly applauded the REI Co-op Cool Haul Soft Cooler ($100), which was a dependable tool for whitewater rafting Colorado’s Gunnison River, car camping, and crewing the Hardrock 100. We found the size good for a duo.

The cooler’s exterior is made with stout ripstop nylon that easily wipes down. Inside, the insulated polyester liner is durable and removable. It’s also super easy to pull out and clean.

While adventuring, this cooler did a noteworthy job of preserving ice in sunny conditions and exceeded the capabilities of other coolers we tested. The seams are sealed to prevent leaks. A two-way zipper provides easy top access, and the cube shape nicely slides into tight spaces on a boat or in the truck bed.

According to our ice retention test, the REI Co-op Cool Haul is capable of holding ice for up to 60 hours. To put the size in perspective, this cooler could fit one dozen 12-ounce cans.

RovR TravelR


  • Size 19" x 17" x 14"
  • Capacity 28L
  • Weight 2,013 g (4 lbs. 7 oz.)
  • Ice retention test 72+ hours
The Best Soft Coolers of 2023


  • Waterproof, leakproof zipper is comfortable to open with the wide T-shaped pull
  • Tall height is nice for resting food or other items while sitting in a camp chair


  • Hand straps lack padding for comfortable carry while loaded
  • Shoulder strap attachments are not dependable or durable
Brand new to the soft cooler scene, RovR just bridged their long-standing hard cooler craftsmanship into their sister category. The brand recently launched the 28L TravelR 30 ($250), a tall-standing and oval-shaped soft cooler with generous space.

The 1-inch closed-cell high-density foam worked well to keep our food and beverages chilled while baking under the sun during a mid-summer music festival. We’re not surprised, given RovR makes one of the best hard-side coolers, hands down. The robust zipper closure takes some effort and time to open, but the wide T-shaped pull makes the job comfortable.

With a unique spin, the cooler is compatible with a removable insert called the KeepR ($150), which organizes fare into different compartments like a golf bag. The dividers are secured via Velcro, so the compartments are adjustable. The center of the basket has a circular sleeve for the 3L Icer ($50), a double-wall vacuum-sealed ice holder with a 3.5-pound capacity.

We tested all of the accessories, and most enjoyed pulling clean, super cold ice out of the Icer to put directly into our lemonade while boogying to music all day outside. The SnackR containers were also great for pouring in fresh, chilled salsa and carrying sliced cheese. They were easy to slide in and stack on top of items inside the cooler.

While we liked the size, capacity, and shape of the TravelR, the hand straps are not cushioned or wide enough to comfortably carry this cooler when it’s loaded with all the eats, drinks, and ice.

When we picked up the cooler with the detachable shoulder strap — which is padded — the attachment point completely broke within 20 seconds — thankfully, the cooler didn’t land on our toes. So we used a different shoulder strap to carry the cooler on our 15-minute walk to our picnic spot.

But even with a pad, the strap was not comfortable for the weight-to-weight ratio of this tall cooler. So don’t plan on walking far with this softie or make sure your shoulders are covered for a little extra cushion.

Our other grievance is we wish there was an exterior pocket on this soft cooler to help carry utensils and napkins or slide in trash.

Hobie Soft Cooler Fish Bag


  • Size 18" x 16" x 8"
  • Capacity 19L
  • Weight 2,721 g (6 lbs.)
  • Ice retention test ~1.5 days
The Best Soft Coolers of 2023


  • Slim design fits well on or in a boat
  • Bungee cords to hold down items


  • Seams leak
  • Zipper doesn’t go all the way around so access is awkward
  • Lacks attachments points for whitewater travel
  • Needs a removable shoulder strap to conveniently carry to and from water
  • Bungee cords are at each corner — not D-rings — for tiedown points
We wanted the team — and especially our anglers — to love the unique Hobie Soft Cooler Fish Bag ($133), but the design let us down in more ways than one.

On the positive side, the cooler is conveniently shaped to fit inside the bow recess of a boat. We took this cooler out boating, fishing, and standup paddleboarding at Taylor Reservoir in the Elk Mountains of Colorado.

The materials are high-quality with closed-cell foam insulation, a vinyl-coated polyester exterior, and snazzy YKK zippers. We liked the two muscular handles. But without a shoulder strap, it wasn’t ideal to transport the Hobie Cooler more than short distances.

Unfortunately, the seams leaked water all over the rig before we even got to the water’s edge and then drained within only a couple of hours of use. We saw the same results during our ice retention test.

Our other grievance is the zipper only goes around halfway, stopping at an awkward spot that limits access and ability to clean the inside of the cooler. Plus, the zipper isn’t waterproof. So, when you grab one of the two handles to carry the cooler, it leaks all over the place.

Ultimately, the ice retention is not as dependable as other coolers, in part because the cold water drains out. According to our ice retention test, this cooler is able to hold ice for nearly 45 hours.

Fishpond Blizzard Soft Cooler


  • Size 11.5" x 9" x 10"
  • Capacity 17L
  • Weight Unavailable
  • Ice retention test ~1.5 days
The Best Soft Coolers of 2023


  • YKK zippers
  • Comfortable padded, removable shoulder strap
  • Small Velcro lid allows easy access when cooler’s lid is shut


  • Material absorbs water and feels heavy
We took the aesthetic Fishpond Blizzard Soft Cooler ($100) out fly fishing with two anglers. The compact cooler was full of brews, sparkling water, and lunch food. We really liked the touch of the side rope handles — they’re smooth, tough, and easy to grab and hold.

We also appreciate the two broad pockets on each side. One has a zip closure for security, and the other latches via Velcro.

The lid has a small pop-up Velcro door to provide easy access when the cooler is zipped shut, though we wish the small entrance was a bit larger. It’d also be great to see the door and lid closures upgraded so they don’t leak.

The cooler’s multilayer insulation didn’t keep the ice very well, and the waxed canvas is stylish and soft but soaks up water and gets heavy. According to our ice retention test, the Blizzard is capable of holding ice for close to 45 hours. It could fit one dozen 12-ounce cans.

Soft Cooler Comparison Chart

Soft Cooler Size Capacity Weight Ice Retention Test
OtterBox Trooper 20 14.3″ x 17.5″ x 10.25″ 19L 3,175 g (6.5 lbs.) ~3+ days
Arctic Zone Titan Bucket Tote 15″ x 10″ x 13.5″ 33L 816 g (1.8 lbs.) ~3 days
Snow Peak Soft Cooler 38 19″ x 12.5″ x 12.5″ 38L 1,724 g (3.8 lbs.) ~2.5 days
Mountainsmith Takeout 8″ x 9″ x 6″ 7L 363 g (0.8 lbs.) ~21 hours
Cotopaxi Hielo 12L
Cooler Bag Del Dia
18″ x 14″ x 5.5″ 12L 708 g (1.6 lbs.) Unavailable
REI Co-op Pack-Away Soft Cooler 10″ x 11″ x 15″ 32L 680 g (1.5 lbs.) ~2+ days
Orca Walker 20 14.5″ x 11″ x 13.25″ 33L 1,633 g (3.6 lbs.) ~3 days
Hydro Flask Day Escape Tote 12.2″ x 20.5″ x 7.8″ 18L 1,134 g (2.5 lbs.) ~2.5 days
Mountainsmith Sixer 11″ x 11″ x 6″ 12L 499 g (1.1 lbs.) ~25 hours
Igloo Pursuit Tote 22.4″ x 3.7″ x 15.7″ 21L 907 g (2 lbs.) ~1.5 days
REI Co-op Cool Haul Soft Cooler 14″ x 11″ x 11″ 15L 1,415 g (3.12 lbs.) ~2.5 days
RovR TravelR 19″ x 17″ x 14″ 28L 2,013 g (4 lbs. 7 oz.) 72+ hours
Hobie Soft Cooler Fish Bag 18″ x 16″ x 8″ 19L 2,721 g (6 lbs.) ~1.5 days
Fishpond Blizzard Soft Cooler 11.5″ x 9″ x 10″ 17L Unavailable ~1.5 days
Senior Editor Morgan Tilton testing the Orca Walker Cooler; (photo/Eric Phillips)

Why You Should Trust Us

Our team has developed cooler guides year after year, objectively testing dozens of soft, hard, and backpack coolers in the field, from whitewater raft trips to fly fishing adventures and music festivals in the mountains.

For this soft coolers guide, we examined the most popular, innovative, highly acclaimed, and bestselling products with diverse storage and carry capacities, ice retention ability, and across a price spectrum.

Lead tester Morgan Tilton, GearJunkie Senior Editor specializing in Snow Sports Buyer’s Guides, coordinated a range of studious gear testers to test the coolers in this guide.

Our crew took these coolers through myriad conditions from summertime park BBQs to camping in Colorado’s Sangre de Cristo Mountains, guiding fly fish sessions on rivers, and road-tripping to ski mountaineer in the Pacific Northwest.

We also performed a controlled in-house ice retention test to verify brand claims. For the experiment, we filled each pre-cooled cooler approximately 70% with fresh, frozen cubed ice and set them in a shaded, dry indoor space at a steady average of 65 degrees.

We periodically checked, making notes regarding melt rate, condensation, and leaks. Each reported time is based on when 100% of the ice was converted to water. This data provides a benchmark. But when traveling outdoors, these controlled variables disappear and the ice will likely melt faster.

Our GearJunkie team thoroughly tested a range of soft coolers including a controlled ice retention test; (photo/Eric Phillips)

Buyer’s Guide: How to Choose a Soft Cooler

Storage Capacity

Choose a soft cooler based on the storage capacity and type of support you need for the load. A super malleable product like the Snow Peak Soft Cooler might not be the best for carrying dozens of heavy cans compared to a more rigid design like the RovR TravelR 30.

The larger the group, the more cargo space you’ll need. The soft coolers in our guide range from the Mountainsmith Takeout, which can fit six cans, to the 38 L Snow Peak Soft Cooler. Most of our choice soft coolers are either larger (30 L to 38 L) for group multiday trips or more compact (12 L to 19 L).

Compartments & Pockets

Most soft coolers are simple with a central insulated compartment for food and beverages. A handful have an interior zippered compartment inside the lid.

Various exterior pockets are available in some designs, including streamlined fabric and mesh pockets with no closure or bungee straps. Other coolers have external pockets with a Velcro latch, zipper, or waterproof zipper for security.


The weights of soft coolers are typically reflected by their size and capacity. The smallest design in our guide is the Mountainsmith Takeout, which weighs less than a pound. The heaviest soft cooler is the 6.5-pound OtterBox Trooper 20 Cooler, which has a 19L capacity and the best ice retention.

Even the heaviest soft cooler in our guide is lighter than a hard cooler. For comparison, the YETI Tundra 45 Cooler weighs 23 pounds, and the RovR Products RollR 45 weighs more than 37 pounds.


Soft cooler totes are long, slender, and streamlined against your side. They’re comfortable to carry over a shoulder. However, taller coolers get trickier with access to buried items, so you have to be mindful when packing the cooler.

Soft coolers that are wider or more bucket-style are easier to access, as far as finding a specific item. But, they can feel more cumbersome to carry over a shoulder. Coolers like the OtterBox Trooper 20 Cooler with a broad, flat surface that rests against you can help absorb that swing and bounce.

Boxier coolers can be easier to stack — as long as the walls and base are rigid — while sleeker coolers can more likely slip behind a seat in your car. Shorter, more compact coolers are easier to fit in tight spaces on a boat.


A soft cooler’s materials include the exterior, insulation, interior liner, and handles. A range of top closures exist. The most common are waterproof and leakproof zippers or non-waterproof and leakproof zippers.

We pay attention to that variable to know if a cooler needs to always be upright. Some unique closures include the clasp of the OtterBox Trooper 20 Cooler, which doesn’t allow leaks. Other coolers have magnetic seams, like models made by YETI. Welded seams also help prevent leaks.

Soft coolers may have shoulder straps — which are typically removable — buckles, attachment points, and interior or exterior pockets. Some pockets have durable, waterproof zipper closures, but many are not weather-resistant or secured with a closure.

The quality of materials influences the waterproofness, durability, insulation value, and whether or not the face fabric produces condensation. The materials also determine the comfort, breathability, support, and overall cost.

Straps & Handles

Handles and straps are constructed with a variety of materials. Some are more ergonomic, comfortable, and durable than others.

Most soft coolers have side or top handles, two straps that swing up to secure together above the cooler, or a removable shoulder strap. A bunch of designs have a combination of handles and straps, too. For coolers on the larger side (like the RoVR 30 versus the Fishpond Blizzard Soft Cooler) it’s key to have padding on the hand or shoulder straps for comfort while carrying a fully-loaded cooler.

In our testing, we found the side handles of the Fishpond Blizzard Soft Cooler and OtterBox Trooper 20 Cooler were stalwart and comfortable to grab. We liked the wide, soft material of the two swing-up straps on the Snow Peak Soft Cooler.

The handles on the Hydro Flask Day Escape Tote were a great length and easy to slide over one shoulder.

Ice Retention

We completed our ice retention test with controlled variables. Each soft cooler was stationed indoors at around 65 degrees, shaded, and filled with the same ratio and type of ice.

Ice Retention Test Results

For a variety of conditions, the soft coolers in this guide provide enough cooling power to serve a range of recreation needs.

When you use a cooler outside, many factors influence a pack’s ice retention, including frequency of opening the cooler, direct sunlight, and ambient temperature. For instance, the REI Co-op Cool Haul Soft Cooler preserved ice for 60 hours during our test but only for 18 hours during one toasty car camp trip.

woman showing contents of soft cooler
Senior Editor Morgan Tilton testing soft coolers; (photo/Eric Phillips)


The prices of soft coolers in our guide range from the $30 Mountainsmith Takeout, which is the smallest cooler, to the OtterBox Trooper 20 Cooler ($250) with top-shelf ice retention.

The price of a soft cooler is reflected by the size, durability, quality of materials, design features, and ice retention.

In that upper tier, you’ll also find the Orca Walker Cooler ($220). Soft coolers in the medium price range include the Snow Peak Soft Cooler ($170), Igloo Pursuit Tote ($120), and REI Co-op Cool Haul Soft Cooler ($100).

Plenty of soft coolers are fairly comfortable to use and reliable (as long as it’s not too sunny or scorching hot out) in the less-than-$100 category. Those choice designs include a range of designs such as the Mountainsmith Takeout ($30), REI Co-op Pack-Away Soft Cooler ($50), and Arctic Zone Titan Bucket Tote ($53).

The well-constructed, premium Hydro Flask Day Escape Tote is available at a moderate price ($150).

Extra Features

Additional features on soft coolers include hard clip points, daisy chains, webbing straps, and bungee cords for carrying extra gear. Some packs also include a reflective logo or bottle opener.

Many soft coolers do not have tiedown points, which would be a good feature for river or motorcycle trips.


Are Hard or Soft Coolers Better?

There’s utility for both designs. Hard coolers are more durable and stout and have a larger size range, given they can hold more weight without collapsing. Hard coolers can also preserve ice for longer durations. If you’re going on a weeklong car camping trip with limited access to ice, it’s advantageous to have a hard cooler for fresh food.

On the other hand, a soft cooler is a preferred choice for being lightweight, easy to carry — especially for one person — and simple to transport. The compact sizes are great for picnics, day trips, overnight camping, and grocery shopping. Another benefit is some soft coolers are collapsible, so they occupy less space in storage than a hard cooler.

For road trips, you can separate daytime beverages and snacks into a soft cooler, which limits opening of the hard cooler and preserves ice.

Do Soft Coolers Leak?

If the cooler’s seams are not welded and leakproof, they can leak. Soft coolers can also leak through the lid closure if the zipper isn’t waterproof or the clasp isn’t leakproof.

How Effective Are Soft Coolers at Retaining Ice?

Some soft coolers are superior at ice retention, which is generally reflected in the price tag but not always. Some pricier coolers offer adequate ice retention mixed with other qualities like durability and capacity.

In our side-by-side ice retention test, the soft cooler that retained ice the longest was the OttorBox Tooper 20, which is capable of holding ice for up to 78 hours, to the brand’s claim.

It was followed by the RovR TravelR at 72 hours, then the Arctic Zone Titan Deep Freeze Bucket Tote and Orca Walker Cooler, which held ice for 70 hours. The lowest ice retention recorded was 21 hours for the small Mountainsmith Takeout.

In daily adventures, melt speed slightly fluctuates based on the frequency of opening the cooler, how long it’s open, ambient heat, and direct sunlight. A bunch of other variables influence ice retention, too, including the type and quantity of ice, extra space in the compartment (which decreases effectiveness), and if the cooler was prechilled.

Can You Put Dry Ice in a Soft Cooler?

For most soft coolers, dry ice will burn the interior materials. Instead, you should use freshly frozen cubed ice, ice blocks, or reusable ice packs.

How Can I Make My Soft Cooler Stay Colder, Longer?

For the longest-lasting ice retention and cooling capability, aim to use a 2:1 ratio of ice to contents. You can quickly prechill your cooler with a sacrificial bag of ice a few hours before loading it up, especially if the cooler was stored in a hot place. Or, bring the cooler inside a cool room to lower the temperature the night before use.

The type of ice makes a difference. Block ice and fresh cubed ice from freezers are denser than chipped ice or crushed ice from ice machines. If you get super strategic, you can use a mix of block ice — which melts slowly — and cubed ice — which cools down the container quickly.
As the ice melts, it’s ideal to retain the ice water, which helps the other ice stay cold. Limit your access to the cooler because opening it up releases the cold air.

Keep your cooler in the shade to prolong that low temperature. If you’re under direct sun, toss a towel or blanket over the cooler to help alleviate a heat spike.

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